THROWBACK NITE | DISNEYLAND AFTER DARK

PRODUCER

In 2017, Disneyland Resort launched its first-ever Disneyland After Dark event. The occasion expanded into a series of after-hours, one-night-only events that offered a unique experience for high affinity fans from special character experiences to themed treats and exclusive access to the park.

Our team was tasked with re-inventing the social content used to market the “Throwback Nite” event. We partnered with Blacksmith to create a 3D Animation that was versioned into several additional sizings, depicting Sleeping Beauty’s Castle in a pop-up invitation card with a “throwback” twist.